The Simple Digital Formula

If you are still questioning if digital marketing is right for your business here some stats that prove it…

The internet

  • 92% of the UK population are internet users
  • 77% of UK Internet users made a purchase online
  • 1/3 of the world use social networks regularly
  • Are you accessing all your potential customers?


  • The first position on Google search results on desktop has a 34.36% click through rate (Advanced Web Ranking, 2015)
  • There are over 100 billion searches on Google a month (Mashable, 2015)
  • 72% of consumers who did a local search on Google visited a business within 5 miles (WordStream, 2016)
  • Are you accessing all your potential customers?


  • LinkedIn has 450 Members
  • LinkedIn is the only social netowrk site which is used more by 30-49 year olds than those under 29 (Pew Research Centre, 2015)
  • 32% of LinkedIn users are employed adults (Pew Research Centre, 2015)
  • Are you making best use of LinkedIn to make new connections and sales?


  • 72% of adult internet users use Facebook. (Pew Research Centre, 2015)
  • 73% of people say they use Facebook for professional purposes. (HubSpot, 2016)
  • In the past two years, content consumption on Facebook has increased 57%. (HubSpot, 2016)
  • Facebook has more data on it’s users than anyone else. Are you using it to generate new customers?


  • Instagram has 500 million monthly active users per month (Statista, 2016)
  • 59% of Instagram users are on the platform daily with 35% visiting several times a day (Pew Research Centre, 2015)
  • 28% of adult internet users use Instagram (Pew Research Centre, 2015)
  • The Instagram audience is younger than Facebook. Could you reach your customers there?

If you want your marketing to really increase your sales in 2017 click here to download the guide today contact me today on 0131 202 6153 or email me at I guarantee I will give you some new ideas for your marketing.


Leave a Comment